THE ORIGINAL SOURCE FOR WOMEN'S LEADERS SINCE 2001

Promotion in Women's Ministry

Julia Bettencourt

March 3, 2007, Revised in 2016 to add in social media point. Revised 2023 to add a podcast point. We have to take advantage of everything that becomes available. Right?

Having good content, interesting, and well run meetings and events is the best way to keep your ladies coming back to monthly meetings and excited about special activities, but there are times when you may need some promotion and there are a few things you can try.

20 Ways to Promote Your Women's Ministry Events

1. Talk it up!

If you are in charge, excitement over the Women's Ministry activities will start with you. Let the ladies in your church know how excited you are about working in such a ministry.

2. Flyers

Use flyers for your events and monthly ladies' meetings. Put them throughout your church facilities. Don't forget the ladies' bathroom!

3. Announcements in the church bulletin

Place Women's Ministry announcements in your church bulletin. Don't just put them in when you are having a special event but from time to time let the church congregation know what's going on in your Women's Ministry.

4. Announcements during Sunday School

Have Women's Ministry announcements made during announcement time of the Worship service of your church.

5. Announcements during Worship Service

Have Women's Ministry announcements made during announcement time of the Worship service of your church.

6. Sketches or skits

Use short sketches or skits to promote a special Women's Ministry event.

7. Through the pastor

Keep your pastor aware of what's happening within your Women's Ministry and get him to make announcements personally from time to time to encourage the ladies to get involved in the Women's Ministry of your church.

8. Postcards

Send postcards out for regular monthly meetings and special events.

9. Phone calls

Make phone calls to the women in your church to remind them of regular monthly meetings and special events. If you have a large church, you may need to delegate the phone calls to a few other women in your church who can help you make calls.

10. Business cards

Use business cards with your Women's Ministry information to keep in your purse and to hand out at every opportunity.

Include on the card: your church name and address/phone, ladies group name if any, day and time of monthly meeting (such as 1st Thursday of each month. 7:00 p.m.), your name as director and a contact number.

You can make up professional looking ones yourself by using computer business card sheets.

11. Invitations

Use handout invitations. Make them small so you can hand them out easily to the ladies of your church.

12. Candy or small gift invitations

Use fun small items for your invites such as attach an invitation for a garden themed meeting to a seed packet. Attach an invitation for a tea event to a tea bag. Tie an invitation for a Chinese Meal to a package of chop sticks.

13. Power Point presentation

If your church has Power Point, make a Women's Ministry presentation. Add in lots of photos of your Women's Ministry activities. Show how interesting and exciting your activities are.

14. Brochure

Make up a brochure for your Women's Ministry. Include your mission statement, what type of activities you offer, time and place for regular scheduled women's events, your vision for your women's ministry, etc.

These are great to have on hand for visitors and to use as a way to invite other ladies to your church.

15. Letters

Send out letters from time to time to announce a special Women's Ministry event or just to keep everyone aware of what's happening within your Women's Ministry. You may want to send out an email newsletter.

16. Testimonies

Check with your pastor and see if you could have a few of your ladies give a testimony during the main service of how they have been blessed and encouraged by your Women's Ministry.